Writing for the Mass Media (7th Edition)

Writing for the Mass Media (7th Edition) by - epub pdf fb2

Title: Writing for the Mass Media (7th Edition)
Author: -
ISBN10: 0205627846
ISBN13: 978-0205627844
Publisher: Pearson; 7 edition (December 25, 2008)
Language: English
Subcategory: Writing, Research & Publishing Guides
Size PDF: 1333 kb
Size Fb2: 1760 kb
Rating: 3.6/5
Votes: 254
Pages: 384 pages
Other Format: docx lrf doc mobi

Writing for the Mass Media (7th Edition) by -


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Now in its Seventh Edition, Writing for the Mass Media remains one of the clearest and most effective introductions to media writing on the market. Offering clear writing, simple organization, abundant exercises, and precise examples, this book provides readers information about media writing and opportunities to develop their skills as professional writers. Using a text-workbook format, it introduces and explains the major forms of media writing–inverted pyramid and other story structures for print, emerging forms for the Web, dramatic unity for broadcast, copy platforms for advertising, and the various writing structures required for public relations. The basic and practical approach of Writing for the Mass Media makes it an excellent book for the introductory level writer.